From Tiger Woods to Mia Hamm. From LeBron James to Serena Williams. From Cristiano Ronaldo to Sabrina Ionescu. Every moment from the first 50 years was just the beginning. Directed by and starring Spike Lee as Mars Blackmon, and Indigo Hubbard-Salk as Zimmie, this Director’s Cut pays homage to the past while making way for what’s next. Shot on location in Fort Greene, Brooklyn.
Agency: Weiden+Kennedy
Client: Nike
Director: Spike Lee
Production Company: 40 Acres and a Mule
VFX Supervisor: Mario Stipinovich